Brand and visual strategy
Design, conceptualization, color, and core systems
Keywords: free branding workshop · visual strategy training · brand color palette · online brand identity · accessible contrast design
In short: This is a free live session on turning brand intent into concrete visual decisions: positioning, tone, palette, and typography for digital and print—with emphasis on contrast and readability. Sign up via WhatsApp or email; seats are limited per session.
About the session
A practical session to turn brand intent into concrete visual decisions: positioning, personality, light verbal architecture, and building a chromatic and typographic palette for digital and print.
What we'll cover
- Conceptualization and brand purpose
- Personality, tone, and messaging
- Color palette and accessible contrast
- Applying the system across touchpoints
Schedule (COT)
- Tuesday · 6:00–7:30 PM (COT)
- Thursday · 12:00–1:30 PM (COT)
How to sign up
- 1Message us on WhatsApp or email hello@walaventures.io.
- 2Mention “Brand and visual strategy” plus your company or project.
- 3We'll confirm availability and send the video call link.
Include the exact session name so we can reserve your seat.
URL: walaventures.io/en/capacitaciones/brand-strategy-design
Frequently asked questions
- Does the brand training cost anything?
- No. It is a free live session with limited seats. Sign up and we will send the video call link.
- Who should attend?
- Founders, marketing or design leads, and teams aligning purpose, messaging, and a visual system without guessing.
- Is the session recorded?
- We default to live Q&A. If a recording is available, we will announce it at the start.
- What timezone is the schedule in?
- Published times are Colombia Time (COT). If you are elsewhere, mention it when signing up and we will confirm the equivalent.